Viewers Fume with Rage: ZDF's "That's My Style" Flops Spectacularly!

This is "That's My Style"

Since June 15, Susan Sideropoulos has been trying to take us into the world of fashion on Sundays at 2:55 PM with "That's My Style." The concept: Five styling experts – including well-known names like Marina Hoermanseder and Konstantinos The Stylist – advise participants on clothes shopping. The special twist? The customers pay for their new outfits themselves in the end, and the whole thing takes place in a specially designed department store. In addition to personal styling advice, information on fashion trends and materials is also provided. Six episodes are planned, which can even be streamed in advance on Fridays in the media library.

But Instead of Fashion Fever: Pure Discontent

What was intended as stylish entertainment ended in a full-blown shitstorm. On the broadcaster's Facebook page, viewers are venting their frustration. And the comments are merciless.

The Online Community is Appalled

"Such trash should be left to RTL and Pro7. It's just embarrassing and lowbrow," writes one user. Another comments dryly: "And here you see a weak copy of RTL2/VOX. Didn't need that." The viewers' voices are unanimous: "Creepy, can't you think of anything else? No one needs such junk." Particularly the accusation that license fees are being spent on such a format is causing outrage. "License fees are being spent on such trivial nonsense, this belongs to the private channels!!" it says. The conclusion of many users: "The level of ZDF is getting worse and worse."

The Broadcaster Counters: "Program Diversity!"

ZDF sees things differently. For them, "That's My Style" is an important contribution to program diversity. According to the legal mandate of public broadcasting, formats like these, so-called "Factual Entertainment," also fall within their remit. The show is intended not only to entertain but also to provide practical tips.

A Balancing Act Between Aspiration and Reality

Despite the loud protests from viewers, the broadcaster is sticking with the format. The six planned episodes continue to air on Sundays on ZDF and are also available in the media library. Whether "That's My Style" will still manage to win over the viewers remains to be seen. One thing is clear: The discussion about the sense and purpose of public broadcasting programs has been reignited.

This article has been automatically translated, read the original article here.