Survey: This Is How Many Cups of Coffee Austrians Drink Per Year

Austrians continue to be big coffee lovers: It is estimated that more than 1,000 cups of the hot beverage will be consumed per person this year, according to a representative survey commissioned by Tchibo on Thursday. Slightly more than last year, now 2.75 instead of 2.65 cups, are consumed daily. Nearly half drink coffee several times a day, meaning two to three cups.

The group of 50- to 59-year-olds has a particular fondness for coffee, consuming an average of 3.24 cups per day. In comparison: Among 15- to 29-year-olds, it is an average of 2.16. The most coffee is consumed - as in the previous year - in Tyrol, Vorarlberg, and Salzburg. Enjoyment can also be on the go: Over 80 percent of 30- to 39-year-olds drink "coffee to go," while among 15- to 29-year-olds it is 76.3 percent. Only men and women over 70 prefer to take their time at home or in a coffee house.

Coffee consumption may also exceed set budget

The survey showed that coffee is primarily seen as enjoyment, relaxation, and a cherished ritual. After taste, the appearance of the coffee, the used dishes, or the accompanying snacks is an important criterion for consumers. Sixty percent of men and women do not want to make any compromises when shopping, even if their consumption exceeds their budget. Shopping is predominantly done in supermarkets.

Particularly popular among Austrians: The Verlängerte

The classics are most preferred here: According to the release, the "Verlängerte" has gained in popularity and is now in first place with 35 percent. Espresso and cappuccino are more consumed, especially among the young target group of 15- to 29-year-olds. The classic filter coffee also increased by 10 percent in this age group compared to the previous year. Overall, a slight trend towards pure coffee enjoyment can be observed. Only about eleven percent use plant-based milk alternatives.

(APA/Red)

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