Start of the Domestic Christmas Tree Season 2025

When shopping for Christmas, it is important to pay attention to the origin—whether it be Christmas trees, food, or gifts—to make a statement for the environment, quality, and regional value creation. The AMA quality seal and the blue-yellow Christmas tree ribbon point the way to quality "made in" Austria.

Farm Sale Opens Christmas Tree Season 2025 on Advent Weekend

This year, 1.1 million trees will once again leave Lower Austria's Christmas tree plantations to have their big moment on Christmas Eve. "The demand for local trees remains unbroken high in 2025, and we Christmas tree farmers have worked all year to deliver the best tree qualities. We have once again invested a lot of manual labor into our plantations," explains Josef Reithner, chairman of the ARGE NÖ Christmas tree farmers. You can see this quality for yourself as early as the first Advent weekend. The first farm sales start. On December 12, sales at stands in Vienna and the cities of Lower Austria will also begin.

Christmas Tree Plantations in Lower Austria Are True Environmental Protectors

Not only in selection and quality do regional trees receive positive ratings from consumers. According to Andrea Wagner, Vice President of the Lower Austrian Chamber of Agriculture, Christmas tree plantations in Lower Austria are effective climate protectors: "Our Christmas tree plantations provide retreats for rare animal and plant species, are water reservoirs, improve the microclimate, and contribute to CO2 binding." One hectare of Christmas tree plantation can bind up to 143 tons of CO2 within ten years and simultaneously produce up to 105 tons of oxygen. The short transport routes also speak for local trees: A Christmas tree from Lower Austria travels an average of only 40 kilometers to the point of sale, while trees from Northern Europe often travel more than 1,000 kilometers. "Whether in the Christmas tree plantation, in the barn, or on the field—our farmers show a level of care in their work that is unparalleled. It is all the more important that consumers can recognize and choose our local products at a glance," Wagner is convinced.

AMA Quality Seal Provides Guidance for Conscious Shopping When Buying Christmas Trees

In addition to the Christmas tree, regional food is part of the traditional Christmas season. Especially during the holidays, consumers place increased value on origin and quality. Around 60 percent of Austrians consume meat at Christmas, where origin and quality are particularly important. Those who consider the red-white-red AMA quality seal when shopping not only support local farmers but also receive tested quality with traceable origin from Austria—for a festive meal with real value, explains AMA Marketing Managing Director Christina Mutenthaler-Sipek.

Blue-Yellow Christmas Tree Ribbon for Christmas Trees from Austria

There is also an origin label for the Christmas tree that consumers can trust: the blue-yellow origin ribbon. "With our ribbon, we guarantee that the tree actually comes from one of our small, natural plantations in Lower Austria. Control bodies continuously check the stands and the ribbons. In case of discrepancies, the origin is investigated using laboratory analyses," says Christmas tree queen Ricarda Reithner, who also has a tip for finding a Christmas tree. "Anyone looking for a Christmas tree farm or a sales stand nearby can easily find it at www.weihnachtsbaum.at. Just enter the location or postal code."

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This article has been automatically translated, read the original article here.