Beer Is Getting More Expensive Again: These Brands Are Affected

The domestic Heineken subsidiary Brau Union is raising beer prices for both retail and gastronomy by an average of 3.2 percent starting December 1st. Last year, the brewing group increased prices by an average of 3.6 percent at the beginning of the year and by 3.4 percent in December due to rising costs.

Brau Union includes beer brands such as Gösser, Zipfer, Kaiser, Puntigamer, Schwechater, Wieselburger, and Schladminger.

Brau Union Increases Beer Prices for Gastronomy and Retail by 3.2 Percent

Austria's largest brewing group, based in Linz, pointed to several reasons for the price increases. "In particular, labor and salary costs, as well as energy costs - both with our suppliers and within our own company - are significant cost drivers," said Brau Union to the APA. Additionally, there are "significant price increases in the transport sector and for certain raw materials." Despite "considerable internal efficiency measures and process optimizations," the brewing group stated that they cannot offset the cost increases.

Impact on Final Prices Unclear

How much of the increase will reach consumers in the supermarket or at the pub ultimately depends on the retail chains and gastronomy businesses.

(APA/Red)

This article has been automatically translated, read the original article here.